The Why: A Pattern I Couldn’t Ignore

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​Hi, I’m Orzala Quddusi founder of Made It Happen Collective and an entrepreneur since 2012. 

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My first business an award winning social media agency, Make It Happen Services, focused on helping entrepreneurs grow their business through social media marketing.

 

Over the years, I had the opportunity to work closely with so many women building incredible businesses—the kind who pour their hearts into everything they do. But behind the scenes, they were drowning.

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• Many had no clear goals for their business.

• They lacked consistent accountability

• Anxiety from constantly comparing themselves to competitors

• Budgets so tight they couldn’t afford the multiple coaches they actually needed — sales, branding, mindset, you name it

 

And celebration? That didn’t even make their to-do list.​​​

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Even in my own entrepreneurial journey—despite having coaches and accountability partners—I realized I was struggling to pause and celebrate. I was constantly moving forward but never fully recognizing how far I’d come and this led me to feel like a failure in a thriving business. 

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And while I was watching that happen in business…

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I was also watching my community  — scrolling past post after post in local moms’ groups from women in abusive relationships. Women right here, right now, in our neighbourhoods, just trying to survive.

 

It hit me hard.....​

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